Day: March 20, 2026
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Why Provenance Is the Foundation of Studio-Grade AI Production
By Jerry Heinz, CIO, Genvid Every production has a chain of custody. In traditional filmmaking, that chain is physical: camera metadata embedded in every take, call sheets documenting who was on set, dailies labeled and logged by hand. It is imperfect, but it is traceable. When a distributor asks where a shot came from, you…